WSM 2009

Topics: (All submissions should include, but are not limited to the followings)

1. Strategy⑴ New Theory, Method, Technology of Strategy

⑵ Strategic Management Tools and Application Analysis

⑶ Strategic Risk Management

⑷ Global Strategy and Local Risk

⑸ Strategic Leadership

⑹ Regional Economic Strategy and Sustainable Development

⑺ Traditional Chinese Thought and Strategic Management

⑻ Strategic Management under the Global Economic Crisis

⑼ Internet and Strategic Management

⑽ Research on the Strategic Management of Nonprofit Organizations

⑾ Strategic Management Practices

2．Marketing⑴ Marketing Models and Case Analysis

⑵ Research on Consumer Behavior, Customer Satisfaction Model and Customer Loyalty

⑶ Marketing Channel Development, Design and Management

⑷ Strategies on Product Brand, Package, Retail, Pricing, Distribution and Promotion

⑸ Integrated Marketing Communications

⑹ Marketing Innovation

⑺ Theory of Marketing Aesthetics

⑻ Marketing Ethics and Social Responsibility

⑼ Internet and Marketing

⑽ Marketing Management of Nonprofit Organizations

⑾ Research on Development Trends and Hot Subjects of Marketing

⑿ International Marketing This CfP was obtained from WikiCFP